About us

Fresh Libya Company

For the import of electrical appliances and materials

Fresh Libya for the Import of Electrical Appliances and Materials is one of the leading companies in the Libyan market in supplying and distributing high-quality electrical appliances.

We are committed to providing the latest global technologies to meet the needs of individuals and institutions, and we always strive to offer reliable products that combine excellent performance, high efficiency, and modern design.

Thanks to our strong partnerships and role as the authorized agent for Fresh Global in water heaters and refrigerators, we guarantee our customers original products with international quality standards and after-sales services that meet their expectations.

Company Vision

To be the premier name in Libya in the field of electrical appliances and to create a qualitative shift in the local market by providing reliable and sustainable electrical solutions that meet the aspirations of the future.

Company Mission

We strive to enhance the comfort of the Libyan consumer by providing original, high-quality electrical products at competitive prices, backed by exceptional services and a genuine warranty that reflects our customers’ trust in our products.

Company Goals
Establish Fresh Libya’s position as a trusted brand in the local market.
Expand the distribution network to cover all cities and regions in Libya.
Promote a culture of quality and innovation across all stages of operations.
Provide distinguished customer service that ensures consumer satisfaction and trust.
Support the national economy by offering global products with high standards.

Company Values
Quality: We are committed to always delivering the best.
Trust: We build long-term relationships with our customers and suppliers.
Innovation: We keep pace with technological development to provide smart solutions.
Transparency: We operate with honesty and clarity in all our dealings.
Customer Service: Customer satisfaction is our focus at every step.

Legal Licensing

Fresh Libya Company operates in accordance with the laws and regulations in force in the State of Libya, under the official licenses issued by the competent authorities.

Legal Registration Data

Trade Name: Fresh Libya Company
Activity Type: Import of electrical and non-electrical appliances and materials, their spare parts, and electronic devices.
Commercial Registry Number: (11250)
Registration Date: (28-2-2021)
Licensing Authority: (Ministry of Economy and Trade – Libya / Commercial Registry Office of the City)
License Number: 17578-2021
Tax Number: 301109471

Our Legal Commitments

The company adheres to all legal and regulatory standards in all stages of its operations, including:

Importing and distributing products in accordance with approved standard specifications.
Complying with consumer protection and quality assurance laws.
Dealing with transparency and professionalism with customers and partners.
Full compliance with the financial and tax systems in Libya.